Professional Masters Certificate
Created by Top Leaders, to Create Top Leaders
Each module will feature site visits to leading enterprises in the U.S. and China. Participants will meet C-level and senior-level executives during those sessions.
Program Topics
Module 1: Philadelphia and New York
Module Two: Beijing and Shanghai
- Global Trends Shaping The Future
- Family Business – Future Opportunities
- Family Enterprise Best Practices
- Entrepreneurship without Borders
- U.S. and World Financial Markets
- U.S. Economy and Public Policy
- Growing a Family Business
- Investment Strategy
- Leading a Family Business
- Building Cross-Cultural Compentencies
- Pit Crew Team Building
- Digital Marketing
- Developing Leadership Presence
- Challenging Assumptions
- Dealing with Change
- Cultural Activities
- China’s Transformation and Global Implications
- Strategies for Entering the Chinese Market
- U.S. and China Family Business Collaboration
- International Finance and Emerging Markets
- Chinese Family Enterprise Environment
- “Chasing the China Dream”
- China’s Capital Market
- Innovation in China
- Cultural Immersion
- Chinese Reforms, Financial System and Policies
- Strategic Marketing in China
- The Future of “Made in China”